President George W. Bush - 898 Words

Throughout the years we have had some great United States presidents and some terrible ones. When we elect a president, we want someone who will improve our country and stabilize our economy. However, many presidents do not accomplish this during their term and end up causing the opposite effect to happen. One president who is on the list of presidents that made the country worse and our economy decline is George W. Bush. He was the United States president from 2001 to 2009. George W. Bush was one of the worst United States presidents for many reasons, but the top three on my long list are first and foremost his decision to start the war on Iraq, second his support of the Military Commissions Act, and last but not least his handling of the Hurricane Katrina disaster. President George W. bush made the decision to go to war with Iraq just months after the 9/11 terror attacks on the United States. There is evidence that shows Bush was after Saddam Hussain from day one of his presidency. Paul O’Neill claims that Bush started constructing arrangements for the invasion of Iraq within days of Bush’s inauguration. Bush denied these claims and discredited O’Neill by declaring he was a dissatisfied employee who was dismissed by the White House and that O’Neill had no reliable comprehension of U.S. foreign policy. The Iraqi National Congress argues that soon after Bush’s inauguration, Bush contacted them to discuss how to remove Hussein from power, which confirms O’Neill’s allegationsShow MoreRelatedPresident George W. Bush1433 Words   |  6 Pagessocially, September 11 is the day our nation mourned as one. On the same day, our former president George W. Bush formulated one of his most memorable speeches. He not only took this moment to address the severity and despondency of the occasion, but he also took this opportune time to guide our nation on how to recuperate from one of the bloodiest and costliest attacks the Unit ed States has ever faced. Bush worked to withdraw the fears and to instill a sense of relief to all the American peopleRead MorePresident George W. Bush1262 Words   |  6 Pagesactivities only to be stopped by this life changing news. The president at the time was George W. Bush. Doing day to day activities like the rest of us, he was reading to a second grade class that bright Tuesday morning. Upon hearing about the news, he was utterly shocked along with the rest of America. At approximately 8:40 p.m., which is around 12 hours after the event, he gave a speech to address this horrendous event. President Bush had successfully created a sense of unity and security throughoutRead MoreGeorge W. Bush s President1969 Words   |  8 Pages When George W. Bush started his first term as president, the country and the economy was at its peak, but soon, it slowly spiraled downwards. Bush is a Republican, who has previous political experience, such as helping his father with his campaign, and being the former govern or of Texas. On November 7, 2000, George W. Bush competed in his first election, and running against Democrat Al Gore. His vice president was Dick Cheney of Nebraska, and he was Bush’s vice for both of his presidential termsRead MoreSuccess of President George W. Bush756 Words   |  3 Pages Being one of only two President whose fathers were former President, George W. Bush had big shoes to fill. To establish himself as a separate person, Bush did his best to publicly distance from his families privilege life. Although this in did not apply to all aspects of his presidency, Bush handled both foreign and domestic affairs in a way he thought to be most successful for the nation. Entering into his first term as President, Bush had some domestic changes. He severed America’s ties withRead MoreGeorge W. Bush s President Of Texas1685 Words   |  7 PagesBorn in July 6, 1946, George W. Bush, America’s 43rd president, served in the White House office from 2001 to 2009. Before coming into the White House, he was the oldest son of former 41st U.S. President George H. W. Bush, who was also a two-term Republican governor of the state of Texas. George W. Bush was a graduate of Yale University and Harvard Business majoring in business administration. George W. Bush worked in the Texas oil industry and he was also an owner of the Texas Rangers baseballRead MoreGeorge W. Bush : The President Of The United States1681 Words   |  7 PagesApril 23 2016 English Rough Draft 9/11 Address to The Nation George W. Bush was the 43rd president of the United States. In one speech he answered the 9/11 attacks on the World Trade Center, the Pentagon, and a possible attack on the White House by saying â€Å"our strong country† (George W. Bush - Address to the Nation on 9-11-01 Speech). Bush did this by telling the country what he first would immediately did following the attacks. Bush then stated what he will be doing continuously after the attacksRead MoreEssay on President George W. Bush - A Liar, a Thief, and a Criminal960 Words   |  4 PagesPresident Bush - A Liar, a Thief, and a Criminal Contents Intro Unprecedented History of Bush Bush as President Facts Conclusion Bibliography The purpose of this essay is to expose George W. Bush as the fraud he is. From rigging the 2000 presidential election, to waging war on a country that had no connection to the 9/11 bombings on the World Trade Centre Twin Towers. George Bush must be shown for what he really is – a liar, a thief, and a criminal. This essay will goRead MoreEssay about Rhetorical Strategies Used by President George W. Bush1825 Words   |  8 PagesRhetorical Strategies Used by President George Bush After the September 11 Terrorist Attacks On September 11, 2001, the Islamist terrorist group known as al-Qaeda launched a series of terrorist attacks on the United States of America, specifically in the New York City and Washington D.C areas. Nineteen al-Qaeda terrorists hijacked four planes with the intention of using them as suicide attacks that would crash those planes into designated buildings, or targets. Two of the four passenger jetsRead More Comparing the Foreign Policy of Presidents George W. Bush and Bill Clinton2955 Words   |  12 PagesComparing the Foreign Policy of Presidents George W. Bush and Bill Clinton Towards North Korea Since its creation after the Korean War in 1950, North Korea, also known as the Democratic People Republic of Korea (DPRK), has caused many problems for the United States. North Korea has, for instance, broken treaties and even gone so far as to threaten the use of nuclear weapons. Naturally, different presidents have dealt with North Korea in different ways. Take Eisenhower for example, he actuallyRead More The words of President George W. Bush on 9/20/01 Essay3376 Words   |  14 Pagesradical network of terrorists and every government that supports them.† The words of President George W. Bush on 9/20/01 1990, President George H.W. Bush went to the Persian Gulf region with his wife and top congressional leaders at Thanksgiving time to visit the 400,000 troops gathered in Saudi Arabia, whom he sent there to protect that country from an Iraqi invasion. When the President arrived, he was greeted by Saudi officials with nothing less then open arms. This was period in

What I Think About Behavioral Therapy - 938 Words

Behavioral therapy can be used in a variety of psychological disorders, which makes it ideal for many therapist. What I liked most about this theory and feel that will be something I would use was, assertion training. Many people that we come across lack the confidence to excel because they lack ways to express themselves and by utilizing this technique, they will be able to replace maladaptive social skills with new skills(Corey, 2013, pg. 264). This technique is very universal and can be used in a variety of situations, but more importantly can be tailored to a specific client needs. Empirical research has show that assertion training teaches clients to make a temporary decision, and emphasizes the fact that it can be changed(Flowers, 1978, pg. 746). This technique allows clients to adopt new beliefs and also clarify any goals which have been hampered due to lack of assertiveness. A downfall to this technique would have to be that it seeks to resolve the clients problems quickly, r ather than to really figure out where the problem stemmed. I believe that it is important to understand the persons feelings, emotions, thoughts before you really start to unravel and explore their world, so in this aspect I believe this is a really big drawback for me. Behavior therapy may change behaviors, but it does not change feelings(Corey, 2013, pg. 279). If you just change the behavior, the feelings are still going to be there, so you essentially just doing a temporary fix. RealityShow MoreRelatedCognitive Behavioral Therapy And Narrative Therapy1706 Words   |  7 PagesBen and I think might help him cope with things going on in his every day life. The two that we have chosen are Cognitive-behavioral therapy and Narrative therapy. We will look into both of these and also as we do that we will find out what the role of the social worker is in both cases. Cognitive-behavioral therapy can help you notice the discouraging thoughts that make you feel bad. These thoughts are sometimes called irrational or automatic thoughts. Using Cognitive-behavioral therapy you canRead MoreCognitive Behavioral Therapy And Narrative Therapy1706 Words   |  7 PagesBen and I think might help him cope with things going on in his every day life. The two that we have chosen are Cognitive-behavioral therapy and Narrative therapy. We will look into both of these and also as we do that we will find out what the role of the social worker is in both cases. Cognitive-behavioral therapy can help you notice the discouraging thoughts that make you feel bad. These thoughts are sometimes called irrational or automatic thoughts. Using Cognitive-behavioral therapy you canRead MoreCounseling Therapy729 Words   |  3 PagesCognitive Behavioral Approach My preferred theoretical orientation is Cognitive Behavioral Therapy (CBT). The main assumption of CBT is that events and situations in life do not cause emotional problems (e.g., guilt or depression); rather problems are due to irrational beliefs and perceptions about the situations (Corey, 2009). The goals of CBT focus on correcting the client’s automatic and self-defeating thoughts, which should ultimately help them to develop a more adaptive philosophyRead MoreTreatment Models Chosen For Comparison1241 Words   |  5 Pages Treatment Models Chosen for Comparison 1. Narrative Therapy the role of the therapist, views of people and their problems, and the approach for helping. Narrative therapy is a way to look at a person’s life story and their struggles from an outside looking in approach. The problems become separate from the individual. Narrative therapy helps the client examine their life story from a strengths perspective. Instead of focusing on the problems the worker helps the client identify their strengthsRead MoreAfter Diagnosis, Parental Action, And Acceptance By The927 Words   |  4 PagesCognitive-behavioral therapy is the most efficient treatment for OCD. Cognitive behavioral therapy teaches a child different way to behave. There is scientific evidence that this form of therapy causes chemical reactions in the brain. A person who uses this therapy will undergo chemical changes in the brain and feel relief from their symptoms of OCD (Schwartz 1996). A child with OCD needs to understand that they get recurring thoughts and need to learn how to stop it. Cognitive behavioral therapy weakensRead More The Integration of Cognitive a nd Behavior Therapy Essay1646 Words   |  7 PagesCognitive-Behavioral therapy. Cognitive-Behavioral therapy helps the client to uncover and alter distortions of thought or perceptions which may be causing or prolonging psychological distress. The theoretical foundations of CBT are essentially those of the behavioral and cognitive approaches. CBT leads to a clear, persuasive, and evidence-based description of how normal and abnormal behavior develops and changes (Kramer 293). The term â€Å"cognitive-behavioral therapy† or CBT is a term for therapies withRead MoreTheoretical Orientation1598 Words   |  7 Pagesï » ¿Cognitive Behavior Therapy My personal theoretical orientation to counseling is Cognitive-Behavioral therapy. Cognitive-Behavioral therapy helps the client to uncover and alter distortions of thought or perceptions which may be causing or prolonging psychological distress. The theoretical foundations of CBT are essentially those of the behavioral and cognitive approaches. CBT leads to a clear, persuasive, and evidence-based description of how normal and abnormal behavior develops and changes (KramerRead MorePsychodynamic Approach On Human Nature1108 Words   |  5 Pagesclients will have numerous issues; however, there is no one way to approach the matter. Recently, I completed a Determine your Theoretical Approach inventory. During this inventory, I was asked multiple questions that would determine my approach with dealing with human nature. There are four categories of theoretical approaches for counseling. The four categories are: psychodynamic, cognitive- behavioral, existential- humanistic, and postmode rn approach. â€Å"Psychodynamic approach sees human functioningRead MoreThe Importance Of A Theoretical Orientation On Substance Abuse And Co Occurring Personality Disorders1750 Words   |  7 Pagesclient. It provides the social worker with a theory-based framework for generating hypotheses about the client’s experience and behaviors, which in turn helps prepare the basis for a specific treatment intervention. This paper will discuss how cognitive-behavioral therapy used the most with client’s that have substance abuse and co-occurring personality disorders. My belief is that if they change the way they think and practice new behaviors until they become the new habit the can live a healthy productiveRead MoreRole of Cognition in Counseling1589 Words   |  7 PagesIntroduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 3 Cognitive therapy†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.4 Cognitive-Behavioral Therapy...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.4 Characteristics of cognitive-behavioral therapy†¦.5 Virtual Reality Therapy...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦8 Rational Emotive Therapy†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦8 Transactional ANALYSIS†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...8 conlusion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..9 reference†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦10 Role of cognition in counseling Introduction Cognitive therapy centers on the belief that our thoughts are

Martin luther king jr. 4 Essay Example For Students

Martin luther king jr. 4 Essay The Most Influential Person of the 21st century The Civil Rights Movement is one of the most important events of the history of the United States. Although many people contributed to this movement, Martin Luther King, Jr., is widely regarded as the leader of the movement for racial equality. Growing up in the Deep South, King saw the injustices of segregation first hand. Kings studies of Mahatma Ghandi teachings influenced his views on effective ways of protesting and achieving equality. Martin Luther Kings view on nonviolence and equality and his enormous effect on the citizens of America makes him the most influential person of the twentieth century. King can be considered influential in his preaching of nonviolent protest during the civil rights movement. King quickly realized that there were two alternatives in the struggle against the forces of injustice (Ansbro, 233): violence or nonviolence. He decided against violence for obvious reasons. During this time in America, the African American community represented only ten percent of the total population. King felt that this made it impossible for African Americans who lack access to weapons to successfully wage a violent revolution against the white majority. Any attacks by the civil rights workers or their followers would surely result in counter attacks by the segregationists, resulting in the injury and deaths of many of Kings followers. With these points in mind, King came to the conclusion that the best strategy in gaining the rights of African American was the use of non-violent protest. He believed that violence only intensifies evil,; (Ansbro, 231) instead of promoting love and violence among all races. Kings purpose in promoting nonviolence direct action was to create a situation so crisis packed that it will inevitably open the door to negotiations. He felt that practicing nonviolence would portray his followers as moral beings while making apparent the brutality of the segregationists. Kings preaching of nonviolence was monumental in succeeding in demonstrations such as the Montgomery bus boycott and the desegregation of public schools. Kings reaching of nonviolent direct action furthers the arguments that King is the most influential person of the twentieth century. Not only did King feel it was necessary to preach nonviolence in order to achieve equality among all Americans, he also felt it was important for his message to appeal to all people regardless of race. Despite of the injustice being inflicted upon them by the segregationists, King felt it was important for African Americans to love and respect people of all races. Realizing that complete and equal separation of the races was virtually impossible, King felt that the most important aspect of the movement was for all people to eventually be able to live together in harmony. King believed that whites and black must have a mutual respect for one another or else American will become a nation in constant turmoil. King bestowed his views of love, respect,and equality to his followers, eventually gaining the respect of people of all races and classes. Kings philosophy of nonviolent direct action, and his strategies for racial equality,affecting the conscience of the nation and reordered its priorities. His wisdom, his words, his actions, his commitment, and his dreams for social change, are intertwined with the American experience. Martin Luther Kings influence on the history of American makes him the most influential person of the twentieth century. Works Cited Ansbro, John. Martin Luther King, Jr. : The Making of a Mind. New York: Orbis Books (1994) 231, 232. .

Wireless Technology Essays (4846 words) - Wireless Networking

Wireless Technology Wireless Technology applied to Computer Processing I. Abstract Wireless technology can provide many benefits to computing including faster response to queries, reduced time spent on paperwork, increased online time for users, just-in-time and real time control, tighter communications between clients and hosts. Wireless Computing is governed by two general forces: Technology, which provides a set of basic building blocks and User Applications, which determine a set of operations that must be carried out efficiently on demand. This paper summarizes technological changes that are underway and describes their impact on wireless computing development and implementation. It also describes the applications that influence the development and implementation of wireless computing and shows what current systems offer. II. Introduction Wireless computing is the topic of much conversation today. The concept has been around for some time now but has been mainly utilizing communication protocols that exist for voice-based communication. It is not intended to replace wired data communication but instead to be utilized in areas that it would be otherwise impossible to communicate using wires. Only recently has the industry been taking steps to formulate a standard that is more suitable to data transmission. Some the problems to be overcome are: a. Data Integrity - relatively error free transmission, b. Speed - as close as possible to the speed of current wired networks, c. Protection - making sure that the data now airborne is encoded and cannot be tapped by unwelcome receivers, d. Compatibility - ensuring that the many protocols that sure to be created subscribe to a standard to allow inter-operability, e. Environmentally safe - strengths of electromagnetic radiation must be kept within normal levels. In our study of the theories and implementation concerns of wireless computing, we found that it is being treated in an object-oriented fashion. Scientists and development crews, including the IEEE, are doing their best to implement wireless connectivity without changing the existing computer hardware. As a result, a lot of focus is on using existing computer hardware and software to convert data to a format compatible with the new hardware, which will be added to the computer using ports, or PCMCIA connections that already exist. This means that wireless communication will be transparent to the user if and when wireless computing is utilized on a wide scale. Wireless computing applications covers three broad areas of computing today. Replacement of normal wired LAN's need to retain the speed and reliability found in wired LAN's. Creation of semi permanent LAN's for quick and easy setup without the need for running wires. This would be necessary for events such as earthquakes. The last category is that of mobile computing. With advent of PCMCIA cards, notebook computers are being substituted for regular desktop machines with complete connectivity of the desktop machine. However, you lose the connectivity when out of the office unless you have a wireless means of communicating. On the compatibility issue, the ability to mix wireless brands on a single network is not likely to come soon. The IEEE Standards Committee is working on a wireless LAN standard -- 802.11, which is an extension of the Ethernet protocol. Because the field of wireless communication is so broad, the IEEE was not able to set a standard by the time private researchers we re ready to test their theories hoping to set the standard for others to follow. II. Methods There are a few methods of wireless communication being theorized and tested. Radio: This is the method that makes use of standard radio waves in the 902 MHz to 928 MHz frequency range. Although these frequencies are well used, methods have been developed to ensure data integrity. Spread spectrum transmission of data is a method where the transmitter will send information simultaneously out over many frequencies in the range increasing the change that all data will eventually reach the receiver. Frequency hopping is an additional measure that also enables data security. The 26 MHz ranges of frequencies is further divided in to channels. The transmitter then sends out data hopping from one channel to the next in a certain pattern known to the receiver. Within each channel, spread spectrum transmission can be used to maintain interference avoidance. Some of this transmission manipulation can be avoided by transmitting at a frequency that is less used.

The Effects of Plastic Bags on Environment free essay sample

The usage of the plastic becomes more negative effects on the health and environment. It affected by plastic bags because we dispose of all of them incorrectly and harmful when using in large quantity and also because of the unaware of the consequences of using the plastic bags. This part needed to be alert because plastic bags are always used and then it also will be exposed us to the dangerous by continuing of using the plastic bags. Therefore, by changing our ways of life can help to reduce the harmful which is effected to the human and others.As people know, plastic is chemical materials which pose to the environmental problem such as air pollution and drainage blockage problem. The plastic pollution can cause many problems such as a disease which are very costly to treat and it also will be difficult to manage. Before this happened, why not we need to be aware of ourselves and the surrounding from everything that can be happened. We will write a custom essay sample on The Effects of Plastic Bags on Environment or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Next, when the burning of the plastics it can cause the air pollution. From the burning of plastics, there are too much of the dangerous gas contained in it. The pollutants also can affect the ozone layer and global warming. It also can affect the human’s health. Plastics are composed of petrochemicals that can produce the acid rain as the chemicals released into the atmosphere. Next, if too much of the plastics in the drain it may affect to the drainage system. That’s why plastics is the either one of the factors that can cause the blockage of the drainage system. This will happen especially during the rainy seasons and also cause the flooding. Lastly, maybe our country will the loss of tourism. Can be highlighted here, nobody wants to interact with the dirty environment.After that, to overcome the problem of the plastic issue, we need to find the alternative ways to overcome this problem. Biodegradable is the one best way that can be used to protect the environment from the harmful materials and waste material. For example, using the reusable bags made of other fabrics instead of using plastic is also the best way that can reduce the air pollution. This is because this fabrics are environmentally friendly and can be used repeatedly to reduce waste. Next steps are the most important that need to be alert is proper waste disposal, which is throwing the plastics in the placed that already served. When used all the methods, it will reduce the usage of the plastic bags. Besides that, do the recycle method where are separate the collecting wasted based on the dustbin. This method also can reduce the drainage blockage problems and air pollution can be prevented. Other than that, do the campaign that can encourage people to use less harmful material and use more materials that good for nature than use the scientific method such as for reducing, reuse and recycle.

Vermont Teddy Bear Case Essay Example

Vermont Teddy Bear Case Essay Example Vermont Teddy Bear Case Essay Vermont Teddy Bear Case Essay Although Vermont Teddy Bear is a company with a rich track record in the business of last-minute gifts, its mission statement lacked its basic goals and philosophies that aim to shape its strategic posture. Vermonts mission statement clearly speaks to someone who is well acquainted with what the company does and what it sells, which is in my opinion a crucial point that the company missed when they addressed its customers. The following points provide an insight on what went wrong when Vermont decided to formulate its mission statement: * The Basic Product the company sells: Vermonts mission statement clearly failed to mention the type of product they sell. By defining the product the company simply distinguishes its offered products from competitive products of similar nature provided by other competitors in the market. * The companys targeted customers In this element, the company mentions who are its customers or potential customers. What will it do to serve them and how will its customers find this company different from the other companies or competitors who provide similar products in the market. Although Vermonts mission statement might have implied that it is currently targeting American customers through :The Vermont Teddy Bear brand represents the rich heritage of the Great American Teddy Bear begun in 1902. , yet this contradicts with the companys current plan in which it intends to exploit international markets, in other words, the company should revise its statement to include potential customers too. * The Technology applied: By defining technology, the company tells its current technology that it uses in making its products i. . whether state of the art technology or hand-made technology. It also tells about the unique ways in which its products are technologically more advanced or distinguished then their alternates. Nevertheless, it is worth noting that the word craftsmanship found in the companys mission statement might tell that the companys products are hand-made, which distinguishes it from other players in the industry, given the fact that most stuffed toys to day are manufactured. The Companys concern for survival, growth and profitability: Vermont failed to fine the means it seeks to survive in the longer run given the fallback they are currently going through. It not merely lists them out but also defines the logic behind them and how will the company strive to achieve them; these goals serve as economic indicators for the companys performance, and hence indicates how far the company is from satisfying the principal claims and desires of its employees and stockholders. The Companys Philosophy: By defining philosophy, the company defines its way of working, its culture, its beliefs and how it sees work to be carried out. it is also an analytical way of defining the norms of which it runs. In my opinion, the companys mission statement had covered the companys creed through the following: We will strive to wholesomely entertain our guests while consistently exceeding our external and internal customer service expectations. * Concern for public image Concern for public image is a wide term that includes not only the corporate social responsibility but the overall impact of the actions taken by the company on its image, which in my opinion was totally dropped when formulating Vermonts mission statement. * Companys self concept By defining the self concept, the company shows the outside world its core strengths and the place it sees itself in the future. When reviewing Vermonts mission statement, it is clearly evident that the statement failed to express the companys core strengths in terms of the entrepreneurship capabilities and a robust distribution channels. In light of what was mentioned above, I suggest that Vermont should revisit its mission statement, the following statement will help the BOD in their plans for the company: Become number one instant gift solution in the USA in the next 20 years. We design and manufacture the best teddy bears in America. We satisfy customer needs through product differentiation, we offer exclusive hand-made teddy bears to premium customers as well as providing convenient products to the other customers. Speed and easiness of delivery of our products will be respected along with premium quality. Monthly Measuring customer satisfaction will be our main tool for maintaining our market positioning and for our continuous development for our brand and products. While achieving our mission in owning a profitable business, we will strive to being ethically, legally, and environmentally responsible while remaining fiscally sound. Vermonts external environment consists of three components: its operating, industry and remote environment. In these three environments, there is a chance that one of its external environments may change. All of these environmental sectors affect the companys operations both on the local and international level, and its very possible for change to occur (as witnessed throughout the case study). Operating Environment: Competitors of Vermont Teddy Bear could be subdivided into three categories: * Major plush doll manufacturers such as Mattel and Hasbro were considered competition in this sub segment of the toy industry. * Other bear manufacturers including Steiff of Germany, Dakin, Applause, Fiesta, North American Bear, and Gund, the leading market of toy bears. Variety of other special occasions greetings such as flowers, candy, balloons, cakes and other gift items that could be ordered by phone for special occasions and delivered next day. As for Labor, and given the massive production the company is required to undertake to meet its customers needs especially in special occasions such as Christmas, Valentines Day amp; Mothers Day , the company heavily relied on outsourced home worker s who performed production functions at their homes and hence were treated as independent contractors. Although these home workers/independent contractors allowed the company flexibility in meeting heavy demand as mentioned earlier which allowed them in scheduling their hours of work, home workers were free to reject or accept any work offered by the company which might make the company vulnerable to failure in meeting its customers heavy demand especially in high season sales. The company maintains a solid HR system through a strong built bear culture among employees. The companys manpower do not belong to any unions which eliminates any Labor issues. n the credit side I believe that the company does not face any problem with external financing; the company has two sources of financing, equity through issuance of shares since it is a traded company in the New York stock exchange market, in addition to debt and leasing which can be provided through commercial banks and leasing companies, which in my opinion is not a viable point for Vermont as it already consumed most of its credit li mits lately, comparing with its competitors who had greater financial resources. Historically, the companys focus had been to design and manufacture the best teddy bear made in America, using American materials. This philosophy was modified significantly in 1998 with the companys decision to explore the offshore sourcing of materials and manufacturing alternatives in an effort to lower the companys cost of goods sold and to broaden its available sources of supply, in my opinion such change would diverse the companys dependence on American supplies or raw material, now that it has a wide pool of international suppliers which will give the company a significant bargaining power in terms of cost and quality. Although many teddy bear producers define their product as toy and marketed solely to children. The company marketed its bears as an attractive gift or collectible for both children and adults which enabled the company to penetrate a wide-ranged customer pool, including children, young and old people whether males or females. If the company considers going globally, the company might face problems when addressing global customers, such Anti-Americans who might avoid buying the companys products knowing that it is an American product, especially that the companys competitive advantage stems from their origin, being one of the earliest producers of teddy bears in America. Industry Environment: Barriers to entry into this industry is there, evidenced by the challenges that Vermont along with the other current players face in the market, such as economies of scale, product differentiation, capital requirements and access to distribution channels. Given that both the stuffed toys and last-minute gifts markets are already saturated, I believe that the possibility of entry of a new player to the said markets is quite difficult, unless this new player intends to acquire an existing company to capitalize on its position in the market. For Vermont and as discussed earlier, the company had recently shifted to rely on various suppliers from local markets and different countries in its raw material in an attempt to reduce its costs, yet it was implied that it still relies on an American supplier-who happened to be the only eye maker left in America-in attempt to produce the ears with domestic materials, this might give this supplier some bargaining power to exert on Vermont. Last minute gift customers normally lack the power to force down prices or play competitors off against each other, this is mainly attributable to that Vermonts industry is a fragmented one, and last minute shoppers are ready to pay anything to acquire a gift due to time constraints which disable them to consider or make comparison with other competitors products; they will simply buy the first thing their eyes lie on to buy that gift especially in special occasions and events. Capitalizing on what was said earlier, Vermonts Teddy Bear as a product had several substitutes including toy bears, stuffed dolls or animals, flowers, candy, balloons, cakes and other gift items which in my opinion deserve the most attention strategically. To my opinion, and given that the Industrys competitors are numerous and that the industry growth is slow, Vermont is facing an intense rivalry from its competitors which the company should focus on strategically in the future. Remote Environment: The remote environment is what originates beyond the daily operations of Vermont. The remote environment is made up of five factors that are not influenced by a single company. These factors are economic, social, political, technological and ecological. Although these factors cannot be affected by Vermont, they can definitely effect the operations of the company. These must be all considered by the company when working with the market. Over the next twenty years, there are several changes that might take place in the remote environment. Since technology is not an important factor in this industry the company might disregard it when formulating its strategy. Political factors are quite stable on the local side yet if the company considers going global it must take these factors into consideration, for example if changes occurred in laws and regulations with respect to Foreign Direct Investment (FDI), they must make changes to meet Political standards. Ecological factors also might cause several issues; although the companys manufacturing practices are environmentally sound, other factors might be an issue (for example global warming) given the fact that the company owns and operate a factory at which it produces its products, then the energy used by the company to produce its products must e modified in order to meet ecological standards. To be sustaining in the market, Vermont should encourage the knowledge of the internal environment that affects its business. There are many internal factors that impact Vermonts performance; these factors constitutes of the companys competitively important resources and capabilities. Unfortunately reso urces whether tangible or intangible are scarce by nature and it will be a great challenge for the company to manage their resources in order to gain the competitive advantage. Tangible Assets: The company operates and owns a fully integrated facilities including retail stores, manufacturing and distribution facilities in a 62,000 square-foot building on 57 acres that the company owns; * The manufacturing/production facilities included a state of the art packing and shipping equipment; * The companys call centers had state-of-the art technologies including PC terminals and very high tech telephone switching equipment that allowed the company to handle significant call volume; * The company installed a new telephone system, which improved its telemarketing operations and was designed to accommodate future growth in telephone call volume; * The company had a high-tech shipping system, including state-of-the art multicarrier software so that if a major carrier like UPS went on strike, it could immediately make adjustments; * In 1998 the company succeeded to secure a source of finance amounting $600,000 (in the form of equity investment that was injected by Shepherd Group) which will provide working capital for the company to pursue growth in the Bear-Gram channel and to maximize the benefits of importing raw material; * The company had launched an extensive website including pictures of the product in 1997 where its customers are eligible to place their orders online, which was part of the companys computer network of approximately 250 workstations that linked order entry with sales and accounting systems. Intangible Assets: * The companys name in combinatio n with its original logo was a registered trademark in the United States including The Vermont Teddy Bear Company, Bear Gram, Teddy Bear Gram and Make-A-Friend-For Life; * It owned the registered trademark Vermont Teddy Bear in Japan; * The company claimed copyright, service mark, or trademark protection for its teddy bear designs, its marketing slogans, and its advertising copy and promotional literature; Organizational Capabilities: * The companys manufacturing practices were environmentally sound. The company sought to use the best available materials for its bears; * The companys products were sold with a Guarantee for Life under which the company undertakes to repair or replace any damaged or defective bear at any time; * The companys products were designed in such way to a certain event or occasions, the company even provided outfits to individualize the customers bears or to emphasize certain relevant characteristics of the receiver; * The company was primarily know for its Bear-Gram delivery service, where customers could send the gift of a Vermont Teddy Bear by placing an order through the companys 800 number or online, providing its customers with an instant and spontaneous solution for the perfect gift especial in events and special occasions; * Since its inception in the 80s, the companys main focus was to design and manufacture the best teddy bears made in America, using American materials and labor, which helped the company to build up a strong and extensive custome r base; * The companys decision to explore the offshore sourcing of materials was a brilliant and a dynamic solution for lowering the companys cost of goods sold and reducing the suppliers power over the company; * The company has a wide range of products that suits both premium and regular customers; it has its handcrafted 15-inch classic teddy bears as well as its manufactured bears, in addition to other items related to teddy bears such as clothing, jewelry and accessory ornaments; * The company strove to provide rapid response to its customer orders and complaints. It believed that as a result of the quality of its products and service, it had established a loyal customer base; The value chain analysis (demonstrated below) aim at increasing customer satisfaction and managing cost effectively; it is a systematic approach to examining the development of competitive advantage, it comprises both primary and support activities: Source: pcwin. com Primary activities of Value Chain Analysis are directly concerned with the production or delivery of a product and consist of: * Inbound Logistics: Vermonts manufacturing premises included a state-of-the-art packing and shipping equipment, in addition the company also had a three-year lease on 10,000 square foot of inventory space at a separate location in Shelburne. Exploiting offshore markets for the sourcing of its materials provided the company with a wider base of suppliers which prevented the company from dependence risks; * Operations: despite the companys 1998 move to the offshore sourcing of raw materials and which implied a significant departure from the companys historical position as an American manufacturer who uses almost exclusively American materials, the companys products were still environmentally sound; the company sought to use the best available materials for its bears. The company produced two type of products; its handcrafted 15-inch classic teddy bear for those customers who are interested in an American made product and its manufactured event or special occasion-customized teddy bears for the rest of its customers, in addition to selling items related to its teddy bears; * Outbound Logistics: The company was known for its Bear-Gram delivery services, which enabled the company to provide instant delivery services (either by air or ground delivery services) to its customers throughout the different states of America as well as outside customers such as Canada through a carrier such as UPS. In addition, the company had a high-tech shipping system, including state-of-the-art multicarrier software so that if a major carrier like UPS went on strike, it could immediately make adjustments; * Marketing and Sales: The companys extensive computer network in addition to its new telephone system enabled the company to expand its customer base not only in Ver mont but throughout the rest of the states and the world and provide rapid response to its customer orders which in turn; * Service: The company sought to respond promptly to customer complaints. Each bear was sold with a Guarantee for Life under which the company ndertakes to repair or replace any damaged or defective bear at any time; These primary activities are supported by secondary activities which help to improve the efficiency and effectiveness of the primary activities of the company and consist of: * Firms Infrastructure: it can be subdivided into three main categories: * Organizational Structure: The companys Board members and Executive Officers had solid experience in different fields including marketing, finance amp; investment; * System of Planning Finance: The company managed to secure a $3. 5 Million commercial loan to partially finance its new facility, later the company completed a sale-leaseback transaction involving its factory, this financing replace the company s mortgage and line of credit. The company had also signed a letter of intent with a potential investor for a proposed $600,000 equity investment; the company intends to direct the proceeds of the said transaction to financing its working capital needs to pursue growth in the Bear-Gram channel and to maximize the benefits of importing raw materials; * Quality Control: The company strives to maintain its products environmental friendly and was safe for children. * Human Resource Management: * The company employed 181 individuals, none of them belonged to a union which provided the company with some sort of protection against strikes; * In order for the company to meet heavy demand at holiday periods such as Christmas, Valentines Day and Mothers Day, the company depended on independent contractors/home workers. * Technology Development: The manufacturing/production facilities included a state of the art packing and shipping equipment; * The companys call centers had state-of-the art technologies including PC termina ls and very high tech telephone switching equipment that allowed the company to handle significant call volume; * The company installed a new telephone system, which improved its telemarketing operations and was designed to accommodate future growth in telephone call volume; * The company had a high-tech shipping system, including state-of-the art multicarrier software so that if a major carrier like UPS went on strike, it could immediately make adjustments; * The company had launched an extensive website including pictures of the product in 1997 where its customers are eligible to place their orders online, which was part of the companys computer network of approximately 250 workstations that linked order entry with sales and accounting systems. * Procurement: * The most relevant long-term objectives for the company are as follows: * Competitive Position: the company always strives on keeping its position as a market leader backed by designing and manufacturing the best teddy bears made in America and represent an attractive gift or collectible for both children and adults; * Profitability: sustain and increase profitability by improving the Bear-gram services that is provided through either the internet or the phone which are designed to accommodate future growth in request volume; * Public Responsibility: the companys manufacturing practices respect the environmental aspects by using the best available materials for its bears. The company uses Differentiation-focus as a generic strategy illustrated in: * Using American-made materials in its products; * The company offers a life-time guarantee; * Easy order placement and prompt delivery; * Rapid response to its customer complaints. Grand strategies are applied through: * Product Development : The company diversified the spectrum of its products to include the following: * More than 100 different bear outfits to individualize the companys bears, to emphasize certain relevant characteristics, or to personalize bears for different occasions and events; * Using recycled Ben and Jerrys ice cream containers to make the bear joints movable, a feature associated with traditional, high quality teddy bears; * Selling items related to Teddy Bears; * Selling stuffed toys manufactured by other companies; * Changing the packaging structure to ensure damage-free products and lower courier services; * Turnaround Strategy: The company exercised the turnaround strategies to survive the following incidents: Incidents| Actions reflecting Turnaround Strategy| The companys expenses increased while sales growth did not offset this growth;| * Eliminate several unprofitable marketable ventures (such as its sponsorship to NASCAR circuit race car and driver); * Reduce General and Administrative exp enses; * Change of key management position;| * The company applied a new trademark name to broaden brand appeal and take advantage of national and international distribution opportunities; * Explore new opportunities for growth through opening new retail stores and expanding the catalog;| * Focus on Bear-Gram business to expand the companys distribution channels; * Shut down retail stores to reduce costs; * Change of key management position;|

Healthy Eating in a Technologically Advanced World Research Paper - 4

Healthy Eating in a Technologically Advanced World - Research Paper Example Michael Polland, a protagonist to this theory, presents a series of facts to support this notion. According to Polland, nutrition ideologies are as a result of two basic assumptions. The first assumption is that the key to understanding food is based on the nutrient. Over the years, scientists have conducted a series of research in order to identify the types of nutritious foods that people should consume. However, this assumption is unexamined and ensures that the individuals in the society are dependent on scientists and other experts to inform them about the types of food they should eat. The second assumption supports the notion that the purpose of eating is to maintain and promote bodily health. Polland observes that this assumption is not shared by all cultures and presents a ‘French-paradox’ where the fact that a population that eats all sorts of unhealthy nutrients is in many ways healthier than the American society (Nytimes.com). Polland also states that scienti sts have been unable to discern the qualitative distinctions between foods. Inevitably, selected foods such as beef and chicken became mere delivery systems for varying quantities of fats, proteins and other nutrients (Nytimes.com). Nutrition ideologies benefit manufacturers and not consumers. Since the 1982 National Academy report based on nutrition, the food industry set about re-engineering a plethora of food products so that they contain more nutrients as per the recommendation of the government and the scientific community. Contrarily, the typical real food is unable to compete under the rules of nutritionism.  Ã‚